Our Marketing Team is located in Berlin and is at the heart of our success. In very close collaboration with highly engaged Engineering, Product, Commercial and Content Teams, we are working on demanding but equally exciting projects to better the great customer experience and deliver real financial impact.

We are searching for an experienced, data-driven CRM Manager who is motivated to contribute their passion for travel and solid CRM background to enhance our product & marketing success.

You play a key role in improving our conversion metrics across all our core and expanding markets. Automation and testing are two of your favorite words. You enjoy developing Content strategies as much as figuring out how to implement these into existing CRM flows.

Job Description:

  • Ideate, execute and manage multi-channel campaigns and automated flows (email, push, inapp, onsite)
  • Identify audiences and target groups to deliver the most relevant content for them, in order to engage, retain and maximize customer lifetime value
  • Optimize campaign performance through continuous analysis and testing
  • Improve processes and create efficiency by implementing automation strategies 
  • Forecast and report on campaign performance 
  • Collaborate with stakeholders from tech, product, brand, UX, data teams to successfully plan and execute end-to-end projects and campaigns.
  • Routinely test and develop our CRM tools
  • Report to senior CRM management regularly on the status of the activities

Qualifications:

  • Solid hands-on experience in CRM or multi channel marketing in an e-commerce environment at least 3 years
  • Experience in working with CRM tools (preferably Braze)
  • Ability to work with HTML and CSS. Liquid and SQL knowledge is a plus
  • Good understanding of the tech CRM landscape and main trends in the industry
  • Analytical skills, ability to work with KPIs and create reports and convert insights into next step actions
  • Customer-centric & strategic mindset, knowledge about how to drive loyalty and retention
  • Cross-department stakeholder management
  • ​​​​​​​You are a self-starter and you love taking ownership of processes and projects
  • You speak English fluently; other languages are considered a plus
  • You are nice to work with and a great addition to our team

You are applying for

CRM Manager

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